27 Aug 2009
Low power consumption and ease of reading underpin robust growth projection for e-paper displays.
The e-paper display market will grow to 1.8bn units and $9.6bn in revenues in 2018, up from 22m units and $431m in revenues in 2009 – a compound annual growth rate of 41% by revenue and 64% by units. Those are the headline numbers in a new study from DisplaySearch, a US-based technology consultancy specializing in displays and photovoltaics.
E-paper displays offer a versatile platform technology, spanning everything from e-books, e-newspaper/magazines, mobile phones, electronic shelf labels, point-of-purchase and public signage displays, displays in smart and credit cards, as well as clothes and other wearable items.
"E-paper displays are taking off with consumers due to their low power consumption and ease of reading, especially in sunlight," noted Jennifer Colegrove, director of display technologies at DisplaySearch. "In addition, e-paper displays are 'green' because they reduce paper consumption, and electronic shelf labels can save time and labour costs by enabling dynamic pricing in stores."
E-book displays currently account for the majority of e-paper revenues, according to the E-Paper Displays Report. Nearly all e-book devices currently on the market use E Ink's electrophoretic display technology, with a small number – such as Fujitsu's FLEPia – using cholesteric liquid-crystal-display (LCD) technology.
Other electrophoretic display suppliers, such as SiPix and Bridgestone, have announced that they will also commercialize e-book displays.
Additional findings from the E-Paper Displays Report include: