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Light relief: Campari's IYL2015 designs
Italian aperitivo specialist Campari released these limited edition designs for the iconic bitter-flavored beverage in connection with the IYL2015 celebrations. "The three new Art Labels were crafted as complementary color schemes to generate maximum contrast, each with its own twist," said the firm. "Orange was matched with cyan, magenta matched with lime green, and purple with yellow, all resulting in a standout effect similar to that of a neon sign." Image: Campari Group.
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