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Date Announced: 06 Jun 2011
Dental laser company continues along expansionist path.
IRVINE, CA--(Marketwire - 06/06/11) - BIOLASE Technology, Inc. (NASDAQ:BLTI - News), the World's leading dental laser manufacturer and distributor, today announced the opening of its Asian headquarters, BIOLASE Technology Asia Pacific in Shanghai, China, and a direct sales and service office, BIOLASE Technology India Private Limited in Mumbai, India.
Sam Son, Vice President of Asia Pacific Operations, commented, "It has been a very busy five months establishing our direct presence in these two important emerging markets. We are already beginning to see results and an increased level of interaction with both private and government dental professionals that should result in significant increases in sales in the second half of 2011 and into 2012. Our distributors in Taiwan, Hong Kong, Japan, Korea and Thailand are also very appreciative of the additional clinical education and service support capabilities to the region."
BIOLASE Technology Asia Pacific is located in the vital Pudong business district and features a state-of-the-art clinical and laser service training facility and product showroom. A training session for the Chinese distribution network was already held May 21 in the new facility. The first doctor training event will take place June 18-19 followed by advanced service training for all of the dealers in the Asia Pacific region.
BIOLASE Technology India Private Limited, located in Mumbai, the business town of the country, is staffed with veteran dental industry sales, administrative and service staff with soon to be established training and showroom facilities that will support sales activities in Pakistan, Bangladesh, and Sri Lanka, as well as India.
Federico Pignatelli, Chairman and CEO, said, "China and India are large and vibrant emerging markets in Asia. These markets are not just huge markets, but thriving with growth and are now mature economies ready for adopting advanced dentistry and within that, laser dentistry. The first BIOLASE clinical education event in India was oversubscribed by more than 150 dentists. In our experience, doctors in China and India are high tech prone but much more likely to purchase high technology dental equipment from companies with a local presence for direct sales and support, together with the Company's support for clinical education and service in their market."
Pignatelli added, "We are also on track with our expansion plans in Latin America with an experienced manager on board since the first quarter of this year. We are currently evaluating and adding dealers and assessing various locations with the goal of establishing, in the months to come, the same level of operations as recently completed in China and India."
BIOLASE is headquartered in Irvine, California, and also maintains sales and support centers in Charlotte, North Carolina; Seoul, South Korea; Floss, Germany and Madrid, Spain.
Source: Biolase
E-mail: via web site
Web Site: www.biolase.com
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