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Date Announced: 02 Jun 2011
Top-tier European distributor to supply Apple users big-screen, in-motion projection experience.
REDMOND, Wash.--(BUSINESS WIRE)-- MicroVision, Inc. (NASDAQ:MVIS - News), the leader in innovative ultra-miniature laser display technology, today announced that its SHOWWX+® laser pico projector will be available for purchase in Apple’s online stores in Europe, Middle East and Africa (EMEA) starting this month. MicroVision has partnered with Softline UK Ltd. — one of Europe’s top Apple distributors — to handle the SHOWWX+ inventory and fulfillment for Apple EMEA online customers.
SHOWWX+ is a “Made for iPod, iPhone, and iPad" product that easily connects to a wide variety of devices, enabling users to display content on any surface at up to nine feet (2.7 meters) in diagonal image size. It is one of the only pico projectors that easily slips into a shirt pocket and offers both big-screen, movie-length viewing experiences and focus-free operation for in-motion gaming.
"I have not seen a better quality projector that connects to your iPod, iPhone or iPad, especially in such a small size,” said Chris Corse, Global Sales Manager, Softline. “Softline is very excited to add another great accessory to its portfolio and believe SHOWWX+ availability in Apple Stores will help make it an essential accessory for travel bags, whether at the office or the home."
“This new distribution partnership is integral to fulfilling our 2011 revenue objectives. Partnering with companies like Softline will give us access to millions of consumers who are looking for new ways to display content on-the-go,” said Joe O’Sullivan, Vice President, Sales Marketing and Operations, of MicroVision. “The SHOWWX+ is the perfect mobile accessory for users who wish to share content beyond their palm sized screens, and now, through the Apple EMEA stores, even more iPad and iPod users will have access to our bigger screen experience.”
Source: Microvision
E-mail: tiffany_bradford@microvision.com
Web Site: www.microvision.com
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