 |
 |
Date Announced: 03 Jun 2015
Quality Testing of Dairy Products Using ChromaID.
Seattle, WA – (June 3, 2015) – Visualant, Inc. (OTCQB: VSUL), a leading provider of disruptive light-based technologies, announced today that it has entered into an one-year option agreement with Benemilk Ltd, a joint venture of Raisio plc and Intellectual Ventures (IV), granting Benemilk the right to evaluate its ChromaID™ technology for quality assurance or quality control tests performed in connection with the production of dairy products and to exclusively license such technology on a worldwide basis.
The specific application of Visualant’s ChromaID technology to milk is covered by a patent application filed by IV and licensed to Visualant pursuant to their strategic relationship. The global milk industry is growing rapidly with the increasing milk consumption in the developing world. Today, the global milk industry has a scale that is one-third the size of the global oil industry.
The agreement executed between Visualant and Benemilk is the one of many expected opportunities created by Intellectual Ventures for their partners to work together. Benemilk is the developer of proprietary feeds and supplements for dairy cows, the use of which has been shown to markedly increase milk and milk solid production.
Tim Londergan, CEO of Benemilk Ltd stated, “It is important to us to ascertain the quality and nutritional content of the milk from dairy cows that are consuming Benemilk feed in an integrated, real time format. That will allow us to fine tune the delivery of Benemilk feed and supplements, providing further optimization and quality assurance. We believe Visualant’s ChromaID technology is uniquely positioned to deliver on this vision.”
Ron Erickson, Visualant Founder and CEO said, “This is the first agreement involving the potential use of our ChromaID technology with food products. We believe there are innumerable applications of ChromaID to food products throughout the channel of distribution from farm to market and ultimately into the hands of the individual consumer. Food quality and food safely are issues of global concern. We look forward to more activity for Visualant and its ChromaID in this important market."
Source: Visualant
E-mail: via web site
Web Site: www.visualant.net
| © 2024 SPIE Europe |
|
