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Firecomms Meets Growing Demand for Optical Fiber with Expanded Sales Presence in China

Date Announced: 26 Feb 2013

Firecomms New Fiber Optic Transceivers Ideal for Industrial Automation, Renewable Energy and Transportation Markets.

Cork, Ireland & Tongxiang, China, February 26, 2013 - Firecomms, a global leader in the provision of fiber optic solutions and optical transceivers, announces that it has appointed a new Director of Sales and Marketing for its new sales office in Shanghai and signed a distribution agreement with DongTing Technologies Shenzhen Co. Ltd. to meet the increased demand for its products in China.

"Continued investment in public infrastructure and production automation has led to significant growth in China’s renewable energy, transportation and industrial automation markets; applications that require a broad array of rugged and reliable fiber optic solutions,” says Hugh Hennessy, Firecomms’ Vice President and Sales and Marketing. “This trend, together with our new LC terminated solutions and RedLink® range of Avago Versatile Link compatible components, requires us to significantly expand our footprint in China to meet the growing demand for our products.”

Hennessy adds: “Not only are we pleased to announce the opening of a new regional sales office in Shanghai, we’re very excited to announce the appointment of Weikang Jiang to the newly created role of Director of Sales and Marketing for the Greater China region. Formerly at Avago Technologies’ Industrial Fiber Product division, Jiang brings a wealth of experience to the organization and is highly respected in the industrial fiber marketplace.”

Jiang will drive the expansion of Firecomms’ presence in the wider Chinese marketplace and, from Firecomms’ new regional sales office in Shanghai, will serve customers in Greater China through direct sales and regional distributors.

DongTing Technologies, the company’s newest distributor, has a proven track record in serving industrial customers, a key industry for Firecomms fiber optic transceivers. From its headquarters in Shenzhen, DongTing Technologies serves customers throughout China.

“Offering a perfectly aligned synergy with our product portfolio and excellent coverage throughout Mainland China, DongTing Technologies is an ideal partner in the fast-growing industrial fiber market,” says Jiang. “DongTing Technologies’ extensive experience working with customers in the power, automation and transportation industries is a big advantage as these are key markets for Firecomms fiber optical transceivers.”

“DongTing is pleased to leverage our abundant resources in different territories to bring Firecomms optical solutions to our strategic accounts and new customers in our key industrial markets,” says Fred CAI, General Manager of DongTing Technologies. “The broad usage of Firecomms products also will enable us to explore new and growing market segments throughout Mainland China.”

Firecomms’ line of fiber optical transceivers includes RedLink®, a series of DC-capable transmitters and receivers for industrial command and control applications that are drop-in compatible with the Versatile Link range of products, LC connectors, and OptoLock® plugless fiber optic transceivers.

In addition to its industrial fiber optic transceivers, Firecomms offers an accompanying line of cable assembly solutions to enable quick field installations without extensive training. A full listing of new Firecomms products is available at www.firecomms.com.

Source: Firecomms

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