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Value-add
IPG's strategy is to differentiate itself from the inreasingly commoditized fiber laser sector - at least at lower power levels - by offering value-added options such as this weld monitoring system, as well as higher-productivity tools. It also wants to diversify away from metal cutting, where Chinese competition is toughest, and into new applications like battery welding, cinema, and urology. Photo: Brose North America.
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